For many different types of products and services a photo flip book is a simple yet effective way to provide customers with a short movie-like presentation of your product or service in action.
It is a superior option to simply providing a boring old brochure or fact sheet and it offers the benefit of being something very different than what other companies are offering. With just a few pages in a small, compact book potential customers will see a three to four second presentation about a product which is informative, accurate and very different.
In addition, because it is unique, different and absolutely amazing the photo flip book will not end up in the nearest trash can. It will be shared, discussed and commented on long after the tradeshow, sale, or event, adding to the value of the marketing campaign.
What to Show
Choosing what to show in your photo flip book is an essential first decision. It should be relevant to the product or service you are marketing or promoting. It should also get people curious and interested in learning more about the product as well as about the company.
In many ways, a photo flip book is like a trailer for a movie. You want to give your clients a taste of what to expect, highlighting something of relevance and value to them. On the front and back of the book you can include company information including social media sites and email addresses where they can go to get even more information and make a purchase.
How to Do It
Choosing a professional service to complete your photo flip book is really the only way to ensure a beautiful looking, durable and perfectly designed end product. These companies will work to design the book and have the photographs selected to show a seamless mini-movie to your customers.
Working with a company with significant experience in creating promotional photo flip book designs is always the best option. Their experience and expertise in both the selection of the right photos and the production of the books will take all the stress and worry out of the project.
Using a photo flip book as part of your marketing campaign is a great way to capture the interest and attention of your clients and new potential clients. It is a simple yet effective way to generate conversation and move your company into the spotlight for any type of event.
The idea of a photo flip book to market a product is a great option for a business of any size. To learn more about how Fliptomania can help you with your project.
